Whether you’re tuned in on TikTok, watching political ads on TV, or listening to the radio, you’ve likely been inundated with political messaging – ‘Make America Great Again’ hats, or the Camo Harris-Walz hats count too. There has been swing state campaigning, and both candidates have hosted rallies in major cities. Candidates are sparring over key issues, from the economy and healthcare to immigration and climate change. With every speech, ad, and debate, they’re working to sway undecided voters and energize their base. 

Further, social media is buzzing with viral campaign moments and grassroots organizers are knocking on doors and making calls to get out the vote. This election season is unfolding across every platform and medium, reaching people where they are and giving everyone a voice. As November 5th approaches, it’s time to recap the major moments that have unfolded on the campaign trail over these past few months and examine the political content that’s driving both campaigns, from the DNC and RNC to the Presidential and Vice Presidential debates. 

This election season kicked off when Vice President Kamala Harris announced her campaign for President on July 21, 2024, with her campaign fundraising at record levels, reaching  $81 million in donations in the first 24 hours of the race. As of October, the Harris-Walz campaign has surpassed the billion-dollar mark in donations, which they are using to outspend opponents in areas like political advertising.  

Harris launched her campaign with the ‘Freedom’ video, set to the catchy and upbeat tune of Beyonce’s ‘Freedom.’ The video captures the core values of the campaign including economic prosperity, reproductive freedom, healthcare, and advocates against gun violence, hate and fear-mongering. On YouTube alone, the video has 1.7 million views, and captures the essence of the campaign over the past two months – clear, compelling, and hopeful. 

Trump and Harris also announced their Vice Presidential running mates, Ohio Senator and Author J.D. Vance, and Minnesota Governor Tim Walz, respectively. Highlights from the DNC included a heartfelt endorsement from President Joe Biden, a musical nod to each state during the convention’s roll call, and the moment Vice Presidential candidate Tim Walz’s son, Gus, stole the hearts of the crowd while proudly cheering for his dad.  At the RNC, the Republican party seemed unified, as Trump appeared for the first time just days after a suspected assassination attempt. Vice Presidential candidate J.D. Vance spoke at the RNC, and so did Trump’s granddaughter, Kai. 

In September, the Harris-Trump Presidential debate covered key issues including foreign policy, the economy, immigration, and reproductive rights. The economy featured prominently, with Harris emphasizing middle-class growth and criticizing Trump’s past tax cuts for the wealthy. Both immigration and foreign policy topics sparked heated exchanges between the candidates. This month, during the Vice Presidential debate, similar sentiments were echoed by the vice presidential candidates. While Walz and Vance’s positions differed on issues including the economy, immigration, and reproductive rights, they agreed on America’s current crises: housing and gun violence. Overall, the voices of both debates highlighted stark contrasts in party visions for America’s future. 

As Election Day draws closer, polling from CNN shows that the Harris and Trump campaigns are locked in an extremely close race, with Harris leading among voters by only one point. This points to the outcome of the election being determined in crucial swing states. These battleground states, including Pennsylvania, Georgia, and Arizona, have a history of shifting their support between parties, making them pivotal in deciding the election winner. The candidates are ramping up efforts to win over undecided voters in these regions, knowing that even a small shift in voter sentiment could tip the scales and ultimately determine the next president.

It’s Not Too Late – Give Voice to Your Campaign 

The moments we’ve watched over the past several months, and the voices we’ve heard along the campaign trail have shaped this election. As election day draws closer, we know how important it is for your political message to stand out, engage voters, and make a lasting impact. Strong political messaging should be clear, compelling, and come from a diverse array of voices. 

It’s not too late to make an impact. Let us connect you with political voiceover talent that can make your message resonate with voters across America. With the right VO, you can mobilize support for your cause this November 5th. No matter what side of the aisle you’re on, we’re standing by with talent perfect for your political project.